June 21st is World Giraffe Day! This day was established by the Giraffe Conservation Foundation to celebrate the longest-necked animal on the longest day or night of the year. It is also a day to raise support, create awareness and shed light on the challenges giraffe face in the wild.
Giraffe numbers have declined by almost 30% in just over three decades to approximately 117,000 in the wild. It is likely that giraffe numbered ten times as many only a century ago.
Find out more on the GCF official website.
Make sure you mark this date on your PR calendars and prepare your media pitches accordingly. Get involved with any initiatives or take it as a chance to learn more about the subject.