July 28th is World Nature Conservation Day! This day stresses the need for preserving a healthy environment and natural resources to maintain a stable and healthy society.
Sometimes people become unconsciously reckless in their interactions with the environment, the natural world has suffered so much destruction at the hands of human beings. World Nature Conservation Day is a reminder to treat the Earth with respect and protect it from further harm. It helps us to put things into perspective and make tangible positive changes.
Make sure you mark this date on your PR calendars and prepare your media pitches accordingly. Get involved with any initiatives or take it as a chance to learn more about the subject.