October 1st is World Vegetarian Day! This date is an annual celebration of vegetarianism for those who are already moving towards a plant based diet as well those who are new to it, and perhaps want to give it a try even for one day.
The day was originated by the North American Vegetarian Society in 1977 and endorsed by the International Vegetarian Union in 1978, and the celebration extends throughout the month of October as Vegetarian Awareness Month.
Visit the World Vegetarian Day’s official website for more information and make sure you mark this date on your PR calendars and prepare your media pitches if you are selling or promoting vegetarian products!
If you’re a journalist or influencer looking for vegetarian products to review, drop us a note and let us know.